featured projects:
social media management &
content creation:
elevated states wellness
I launched and manage the social media presence of Elevated States Wellness, a coaching business delivering 1:1 and group facilitated trauma informed breathwork healing
tools + deliverables
Conducted client and market research to develop an authentic brand voice, content pillars, and Notion calendar for easy client access and content approval workflow
Designed account launch graphics and carousal posts using Canva (pictured)
Deliver 3x a week short form video posts on client Instagram— editing, captioning, and sharing posts about audience-sourced breathwork topics
Manage weekly Instagram activity, including but not limited to DM inquiries, stories, and engagement with local wellness studios and practitioners
science communication &
podcast production:
lexi sull coaching
Collaborated directly with clinician and founder, Lexi Sull, to translate complex clinical and health information into accessible, audience-friendly content across social media platforms, podcast episodes, and client facing materials.
tools + deliverables
Facilitated podcast episodes by prompting Lexi, recorded, and edited podcast episodes and promotional short form video clips using Descript
Designed Instagram graphics for upcoming events and podcast launch using Canva
Conducted client communications, protocol delivery, and operational tasks using Practice Better software
promotional clip for the Root to Rise podcast - coming soon
UGC social content &
community engagement
Community lead and content creator for FORM— a digital wellness platform focused on fitness, functional nutrition, and building sustainable healthy lifestyle habits.
tools & deliverables
Ideating, filming, and sharing 5-10 short form posts a month across social platforms to highlight product features, encourage community engagement, and support brand growth
Sharing with authenticity and platform native storytelling to Tiktok and Instagram accounts
Co-hosting and attending monthly community events in Boston for FORM members and the FORM curious
Tiktok content for FORM
Executed a structured marketing exercise for Folia Health focused on increasing member engagement within online community environments.
tools & deliverables
Researched complex chronic health conditions to craft audience-centered messaging aligned with tone, aesthetic, and business objectives of Folia Health
Developed five community engagement ideas ranging short and long term implementation timelines
Presented written strategy, sample assets and execution itineraries in alignment with brand voice and user concerns
brand marketing speculative strategy:
folia health
Production of personalized strategy sessions informed by human design
tools & deliverables
Pre-session onboarding, research, and strategizing
Canva visual storytelling and recorded or LIVE presentation delivery
Conversational session structure guided by clients unique chart and identified areas of interest
Learn more about sessions here
self discovery sessions:
human design readings

